Web2.0 Facebook Beacon
hailed by internet marketers as the best PPC since the advent of adsense, Facebook have quickly woken up to the protests by some Facebook users.
If you visit a Beacon Affiliate, any action taken, may trigger an automatic publication by that website of a Facebook story. Beofre that can happen now, a notification window opens in the bottom right corner of the screen, with the option to click “no thanks”. If you however close or ignore the warning all together, the story will be sent to Facebook, although not publish it.
The previous version, would have published the details directly to the mini-feed, the key change is now a user needs to confirm publication and a good move too.
Facebook, seem to be making some strange faux pas recently, perhaps the rapid growth has gone to someones head.
Internet marketers will be pleased to see this change being implemented, else the value of the advertising would have been severely limited. Whether it is in the best interests of the users of Facebook to have Beacon at all, is a moot point as far as Facebook are concerned.
Tags: web2.0 facebook beacon